Digital Marketing

App Store Optimization is all about improving the visibility of a particular Android /iOS Mobile App on the App Store. Mobile App to optimize? Then go for Best SEO Company in New Zealand How does ASO Really Work? ASO is the process of improving the visibility of a mobile app in an app store. Just like search engine optimization (SEO) is for websites, App Store Optimization (ASO) is for mobile apps. Specifically, app store optimization includes the process of ranking highly in an app store’s search results and top charts rankings. Lia Infraservices the Top SEO Company in New Zealand and ASO marketers agrees that ranking higher in search results and top charts rankings will drive more downloads for an app. Liainfraservices  ASO Focus on 2 Areas: A. Behavioral Approach B. Search Optimization 1. Behavioural Approach: App Store Optimization is not only about adjusting towards search algorithms, it’s also about human behavior. There are several areas on the Android/iOS Mob

There are some really smart people with a lot of domain knowledge on SEO, set up a team, and intend to provide SEO service to other companies, to help that companies rank their websites on g oogle or other search engines. When talented people setup an SEO agency in New Zealand , they are generally termed as SEO service providers. The SEO cost varies mainly on many factors, but most of the SEO service providers keep the number of the keyword as a point of reference. But, in most cases, it's unfair to price based on the number of keywords alone. There certain business keywords that hardly need an hour of work per day or 22 hours of work per month to get some ranking on the search engine. Whereas, there are certain business keywords that are so much competitive it makes a min 2/3 hours of work per day or 50/60 hours per month to get the ranking. So, the SEO agency would need to engage more SEO analysts to work on that company keywords. So, it's essential to do the initial analysis

2020 has been an active year for Google’s algorithm. There have already been two core updates including one in January, May and June. There is no official statement from Google about the update. Google rarely provides information about their algorithm. Large ranking changes were first reported on August 15th by webmasters and keyword trackers like the SEMRush Sensor. Many wondered if this was another indexing issue like the one that occurred less than a week before on August 10th. This glitch in Google algorithm has largely disrupted ranking for many sites.  What sites were majorly impacted? Webmasters and rank trackers reported both ranking increases and decreases for several different types of sites. The categories of sites that experienced the largest ranking deviations include: Jobs & Education Autos & Vehicles Pets & Animals Law & Government Health Massive changes in Snippets: Increase in search results that include featured snippets. The number of search results c